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RevCo, a beverage manufacturing company, brought a lawsuit in the State of New Jersey Superior Court against the Coca-Cola company claiming that Coca-Cola infringed on

RevCo, a beverage manufacturing company, brought a lawsuit in the State of New Jersey Superior Court against the Coca-Cola company claiming that Coca-Cola infringed on the trademarks for its brand of canned coffee drinks, marketed as SleepNoMore. The lawsuit alleged that Coca-Cola has a history of trademark infringement, and characterized the introduction of the Coca-Cola product, NoMoreSleep as causing market confusion. In response to the lawsuit, Coca-Cola claimed that although the products both boasted 10 times the amount of caffeine in ten cups of coffee, the name of their product was not similar enough to RevCo's product to create market confusion.

  1. Who is the plaintiff in this lawsuit?
  2. Who is the defendant?
  3. In what court was the case brought? Is this a federal or a state court?
  4. What remedy should RevCo seek that would prevent Coca-Cola from continuing to sell a similar product? Is this an equitable or legal remedy? Explain and use "Equitable and Legal Remedies"

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