REVIEW QUESTIONS 1. What is a business model? (1 point) 2. What is the difference between pure Play and brick-and-mortar business? Provide an example for each. (2 points) Chapter 14 Case: Are You Ready for Your Next Gig? The word gig comes from the music world; a gig is a paid appearance of limited duration. A gig economy is an environment in which temporary employment is common and organizations contract with independent workers for short-term engagements. Today's workforce is expected to change jobs at least seven times before retirement. The gig economy will make workers independent of one company, and job changing will be far easier than ever before. Forces driving the gig economy include the proliferation of websites and mobile applications designed to help employers and people seeking part-time work find each other. Another important influence is a millennial generation workforce that values work-life balance. Today's workforce is increasingly mobile, and if a job is decoupled from location and work can be done from anywhere, gig workers are free to choose to work a series of jobs that are interesting and enjoyable, rather than making a long-term commitment to a single job that's not interesting or enjoyable, just for the sake of financial security. From a business perspective, a gig economy can save a company money with lower investments in health insurance, office space, and training expenses. Businesses can also hire experts for individual projects, choosing from the best professionals available without having to maintain high-salaried workers. A study by Intuit predicted that by 2025,50 percent of American workers would be independent contractors and members of the gig economy. What are the pros and cons to working in the gig economy? Do you believe you will be part of the gig economy? How can this course help you prepare for work in the gig economy? Questions (3 points each) 3. How has Web helped develop the gig economy? 4. Describe the business model associated with the gig economy. 5. Describe the revenue model associated with the gig economy. 6. Are you ready for your next gig? What can you do to ensure you are prepared to compete in the hypercompetitive global business market