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Review the following material: Operations Management Reading: Operations Strategy (2013) by Marco Iansiti, & Alain Serels. Focus primarily on Sections 2.6 and 2.7 (pages 22-30)
Review the following material: Operations Management Reading: Operations Strategy (2013) by Marco Iansiti, & Alain Serels. Focus primarily on Sections 2.6 and 2.7 (pages 22-30) and compare the differences between strategies of Boeing and Microsoft, considering the strengths and weaknesses of each company's approach.
Answer the following questions in your analysis:
- What are the most critical differences between the operations strategies of Boeing and Microsoft?
- Why should operational strategies even in the same industry be different?
- How do you see Boeing and Microsoft changing their operational strategies a decade or two from now?
- If you were an executive in a fast-food chain in the United States, based upon the readings for this week and your analysis of Boeing and Microsoft, what primary recommendations would you make in designing a more effective operational strategy?
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