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Review the three methods of evaluating alternatives. For each of the following product categories, which method of evaluation would you use for your next purchase?
Review the three methods of evaluating alternatives. For each of the following product categories, which method of evaluation would you use for your next purchase? Explain why.
QA. Meal with your significant other at a dine-in restaurant.
QB. Auto service repair for your vehicle
QC. Pair of jeans
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