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Richness A large portion of a manager's day involves communication. With many mediums to choose from for the many situations they face, managers must be
Richness
A large portion of a manager's day involves communication. With many mediums to choose from for the many situations they face, managers must be skilled at choosing the appropriate one to match the conditions they are facing. This activity is important because managers should be able to understand the richness of various communication media and choose the medium appropriate for a given situation.
The goal of this activity is to challenge your knowledge of the contingency model of media selection.
Place each of the names in the appropriate order to correspond with the correct level of media richness, starting with high media richness best for nonroutine, ambiguous situations to low media richness best for routine, clear situations
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