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Rob Siefker, Director of the Zappos Customer Loyalty Team, says that Zappos CEO, Tony Hsieh, does not like the term social media. Rob goes on

Rob Siefker, Director of the Zappos Customer Loyalty Team, says that Zappos CEO, Tony Hsieh, does not like the term social media. Rob goes on to say that social media is a way to, "interact and invite

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