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Rogelio De La Vega owns a clothing company in Bal Harbor. He noticed that most of his customers tend to buy one pair of socks
Rogelio De La Vega owns a clothing company in Bal Harbor. He noticed that most of his customers tend to buy one pair of socks ($10) only. In hopes of selling more socks to each customer, he lowered the price when customers purchased 3 pairs to $25 - thus saving the customer $5. This is an example of what pricing strategy? 3 pairs FOR JUST $25
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