ROI and Investment Decisions Allard, Inc., presented two years of data for its Frozen Foods Division and its Canned Foods Division. Frozen Foods Division: Year 1 Year 2 Sales Operating income $35,900,000 1,450,000 $38,100,000 1,530,000 Average operating assets 2,760,000 2,760,000 Canned Foods Division: Sales Operating income: Average operating assets Year 1 Year 2 $11,600,000 $12,700,000 610,000 $90,000 5,750,000 5,750,000 At the end of Year 2, the manager of the Canned Foods Division is concerned about the division's performance. As a result, he is considering the opportunity to invest in two independent projects. The first is juice boxes for elementary school children. The second is fruit and veggie pouches for kids on the go. Without the investments, the division expects that Year 2 data will remain unchanged. The expected operating incomes and the outlay required for each investment are as follows: Juice Box Fruit Pouch Operating income Outlay $28,000 230,000 $15,500 180,000 Allard's corporate headquarters has made available up to $500,000 of capital for this division. Any funds not invested by the division will be retained by headquarters and invested to earn the company's minimum required rate of return, 9 percent. converting to a percentage. For example, .06349 would be rounded to .0635 and entered as "6.35" percent. 1. Compute the ROI for each investment. Juice Box ROI Fruit Pouch ROI 2. Compute the divisional ROI for each of the following four alternatives: a. The juice box is added. % b. The fruit pouch is added. % c. Both investments are added. % d. Neither investment is made; the status quo is maintained. % Assuming that divisional managers are evaluated and rewarded on the basis of ROI performance, which alternative do you think the divisional manager will choose? 3. Which of the data analytic types-descriptive, diagnostic, predictive or prescriptive-is used in determining which, if any, new investment to make?