Question
Rooney Company produces a product that has a variable cost of $21 per unit and a sales price of $61 per unit. The companys annual
Rooney Company produces a product that has a variable cost of $21 per unit and a sales price of $61 per unit. The companys annual fixed costs total $710,000. It had net income of $270,000 in the previous year. In an effort to increase the companys market share, management is considering lowering the selling price to $53 per unit.
Required
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If Rooney desires to maintain net income of $270,000, how many additional units must it sell to justify the price decline?
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Assume that in addition to lowering its selling price to $53, Rooney also desires to increase its net income by $76,000. Determine the number of units the company must sell to earn the desired income.
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