Routine ultrasound monitoring during pregnancy is not medically necessary for most uncomplicated pregnancies, yet consumer demand has led to some obstetricians offering ultrasounds at every office visit as well as the rise of boutique services offering 4D ultrasound photos for consumers. Sociologists would refer to this as? Question 9 options: Doctors fearing lawsuits. The capitalist imperative. The social construction of technology. A waste of money