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Royal Catering offers full-service catering for events. Each event lasts approximately 8 hours. The company anticipates 150 events annually. They have invested $1,500,000 in their
Royal Catering offers full-service catering for events. Each event lasts approximately 8 hours. The company anticipates 150 events annually. They have invested $1,500,000 in their facilities and expect an ROI of 22%. The budgeted costs for the coming year are shown below:
Cost Item | Per Event ($) | Total ($) |
---|---|---|
Direct Materials (Food, etc.) | 500 | 75,000 |
Direct Labor (Staff) | 1,000 | 150,000 |
Variable Overhead | 200 | 30,000 |
Fixed Overhead | - | 300,000 |
Variable Selling & Admin Expenses | 100 | 15,000 |
Fixed Selling & Admin Expenses | - | 120,000 |
Required:
- Calculate the total cost per event.
- Determine the desired ROI per event.
- Compute the target price per event.
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