Question
Sales Forecast and Flexible Budget Olympus, Inc., manufactures three models of mattresses: the Sleepeze, the Plushette, and the Ultima. Forecast sales for next year are
Sales Forecast and Flexible Budget
Olympus, Inc., manufactures three models of mattresses: the Sleepeze, the Plushette, and the Ultima. Forecast sales for next year are 15,090 for the Sleepeze, 11,910 for the Plushette, and 4,730 for the Ultima. Gene Dixon, vice president of sales, has provided the following information:
- Salaries for his office (including himself at $62,500, a marketing research assistant at $35,050, and an administrative assistant at $23,250) are budgeted for $120,800 next year.
- Depreciation on the offices and equipment is $18,500 per year.
- Office supplies and other expenses total $18,600 per year.
- Advertising has been steady at $20,250 per year. However, the Ultima is a new product and will require extensive advertising to educate consumers on the unique features of this high-end mattress. Gene believes the company should spend 15 percent of first-year Ultima sales for a print and television campaign.
- Commissions on the Sleepeze and Plushette lines are 5 percent of sales. These commissions are paid to independent jobbers who sell the mattresses to retail stores.
- Last year, shipping for the Sleepeze and Plushette lines averaged $55 per unit sold. Gene expects the Ultima line to ship for $80 per unit sold since this model features a larger mattress.
Required:
1. Suppose that Gene is considering three sales scenarios as follows:
Pessimistic | Expected | Optimistic | ||||||
Price | Quantity | Price | Quantity | Price | Quantity | |||
Sleepeze | $183 | 12,630 | $202 | 15,090 | $202 | 18,460 | ||
Plushette | 305 | 9,940 | 354 | 11,910 | 365 | 14,140 | ||
Ultima | 920 | 2,210 | 990 | 4,730 | 1,210 | 4,730 |
Prepare a revenue budget for the Sales Division for the coming year for each scenario.
Olympus, Inc. | |||
Revenue Budget | |||
For the Coming Year | |||
Pessimistic | Expected | Optimistic | |
Sleepeze | $fill in the blank 649921014042055_1 | $fill in the blank 649921014042055_2 | $fill in the blank 649921014042055_3 |
Plushette | fill in the blank 649921014042055_4 | fill in the blank 649921014042055_5 | fill in the blank 649921014042055_6 |
Ultima | fill in the blank 649921014042055_7 | fill in the blank 649921014042055_8 | fill in the blank 649921014042055_9 |
Total sales | $fill in the blank 649921014042055_10 | $fill in the blank 649921014042055_11 | $fill in the blank 649921014042055_12 |
2. Prepare a flexible expense budget for the Sales Division for the three scenarios above. If required, round answers to the nearest dollar.
Olympus, Inc. | |||
Flexible Expense Budget | |||
For the Coming Year | |||
Pessimistic | Expected | Optimistic | |
Salaries | $fill in the blank 5dea9d0de03a024_1 | $fill in the blank 5dea9d0de03a024_2 | $fill in the blank 5dea9d0de03a024_3 |
Depreciation | fill in the blank 5dea9d0de03a024_4 | fill in the blank 5dea9d0de03a024_5 | fill in the blank 5dea9d0de03a024_6 |
Office supplies and other | fill in the blank 5dea9d0de03a024_7 | fill in the blank 5dea9d0de03a024_8 | fill in the blank 5dea9d0de03a024_9 |
Advertising: | |||
Sleepeze and Plushette | fill in the blank 5dea9d0de03a024_10 | fill in the blank 5dea9d0de03a024_11 | fill in the blank 5dea9d0de03a024_12 |
Ultima | fill in the blank 5dea9d0de03a024_13 | fill in the blank 5dea9d0de03a024_14 | fill in the blank 5dea9d0de03a024_15 |
Commissions | fill in the blank 5dea9d0de03a024_16 | fill in the blank 5dea9d0de03a024_17 | fill in the blank 5dea9d0de03a024_18 |
Shipping: | |||
Sleepeze | fill in the blank 5dea9d0de03a024_19 | fill in the blank 5dea9d0de03a024_20 | fill in the blank 5dea9d0de03a024_21 |
Plushette | fill in the blank 5dea9d0de03a024_22 | fill in the blank 5dea9d0de03a024_23 | fill in the blank 5dea9d0de03a024_24 |
Ultima | fill in the blank 5dea9d0de03a024_25 | fill in the blank 5dea9d0de03a024_26 | fill in the blank 5dea9d0de03a024_27 |
Total | $fill in the blank 5dea9d0de03a024_28 | $fill in the blank 5dea9d0de03a024_29 | $fill in the blank 5dea9d0de03a024_30 |
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