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Salespeople need to gather information to prepare for the opening to the sales dialogue. In this meeting, Jim first mentions seeing Mark s girlfriend at
Salespeople need to gather information to prepare for the opening to the sales dialogue. In this meeting, Jim first mentions seeing Marks girlfriend at the market and then goes into discussing Player Ones security needs. Jim has gathered
a information about the selling situation
b basic information about the prospect
c information about the decisionmaking process
d sources of information
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