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Samuel heads a company that manufactures cell phones. He places emphasis on innovation and creation of new products and features rather than imitation of competitors'
Samuel heads a company that manufactures cell phones. He places emphasis on innovation and creation of new products and features rather than imitation of competitors' products. This instance shows that Samuel uses the approach to frame the purpose of his organization. Group of answer choices excellence discovery altruism heroism
Samuel heads a company that manufactures cell phones. He places emphasis on innovation and creation of new products and features rather than imitation of competitors' products. This instance shows that Samuel uses the approach to frame the purpose of his organization.
Group of answer choices
excellence
discovery
altruism
heroism
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Marketing Management
Authors: Mark Johnston, Greg Marshall
3rd edition
1259637158, 978-1259637155
