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Santa Cruz Bottling is a manufacturer of organic soft drinks on the coast of central California. Its products are enjoying a growing reputation and increased

Santa Cruz Bottling is a manufacturer of organic soft drinks on the coast of central California. Its products are enjoying a growing reputation and increased demand throughout the American Southwest. Because of the high cost of transporting soft drinks, they are considering a new plant to serve the states of New Mexico and Arizona. A key concern in their search for a new location is the resultant transportation costs to serve their key markets. Following is a list of cities where their main wholesale customers are located, along with estimated annual demand in cases of product for each.

CITY x-COORDINATES y-COORDINATES NUMBER OF CASES
Phoenix 245 245 25,000
Tucson 345 120 20,500
Albuquerque 795 445 28,500
Santa Fe 845 560 17,000

a. Use the centroid method to recommend a location for the new bottling plant.

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