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Save Submit Assignment for Grading prim202h.Ch10.07 Question 7 of 25 Check My Work (2 remaining) Scenario 10.1 Sampson works in marketing at a law firm.

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Save Submit Assignment for Grading prim202h.Ch10.07 Question 7 of 25 Check My Work (2 remaining) Scenario 10.1 Sampson works in marketing at a law firm. Recently, he has turned to social media to try and solicit new clients. There has been a class action lawsuit his company is working on that involves harmful side effects from a well-known medication. It was discovered that this medication caused potential heart defects. Sampson has been using social media channels to inform users who may have suffered from taking this medication about the lawsuit and how his company is the best firm to represent them. He even created a website specially dedicated to the case and encourages users to ask questions. Refer to Scenario 10.1. Barry decides at the start of his social media efforts to track the amount of clicks his posts receive as a way to measure his success. Click-through rate (CTR) is an example of a(n) a. qualitative metric W b . Success rate c. Key Performance Indicator (KPI) I d advocacy metric reinfiuence metric Check My Work (2 remaining) Question 7 of 25 prim202h.ch 10.07 Save Subm A nment for Grading

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