Say for instance your in fashion marketing making a fashion marketing plan on Bareskin Candles & Co.'s Its mission statement is to provide customers with the glow and aroma to nourish their soul and skin, while promoting reusable products to give customers quality and style for home inspiration. how

would you use creating a company strategy and marketing implementation?

The book is called Marketing Fashion: A global perspective by Patricia Mink Rath / Richars Petrizzi/ Penny Gill. only if familiar with the book please .