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Scenario - You are a Marketing Mtanagel. Your taik is to create a marketing plan tased on the choven produtt below, demontrating your knemielet and

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Scenario - You are a Marketing Mtanagel. Your taik is to create a marketing plan tased on the choven produtt below, demontrating your knemielet and Ingienentation of the sir roat princlples of irametiry. Choose oeif protuct Csted below and devilog a marietict ahen that you wordd uae to launch vour product and 'win' your buainess over the canpet hort. thosen predurk h tericel * Tentoche lautch Date wuld be simener 2tay hhe thitdirt of Post inie? Scenario - You are a Marketing Manager. Your task is to create a marketing plan based on the chosen product below, demonstrating your knowledge and implementation of the SIX CORE principles of marketing. Choose ONE product listed below and develop a marketing plan that you would use to launch your product and 'win' your business over the competition. (Products/services listed are hypothetically created for this assignment only, they might not actually available in the market. Please don't limit your creativity and imagination to market the chosen product/service) *Tentative Launch Date would be Summer 2023 (the mindset of POST-Covid). Using the criteria below, create a marketing plan reflective of the following: \begin{tabular}{|l|c|} \hline Criteria & fubrics \\ \hline Introduction/Summary of your company, product and vision (150-200 words) & /5 \\ * Incorporate (P. R.LC E.) & /6 \\ \hline The Competitlve Market Analyais \\ - What companies do you think you compete against and whiy? (List 2) \\ Principle A1 - The Marketing Concept \\ - What is it? \\ - What is the value and why it is a good investment for your company to \\ launch? \end{tabular} TOt:-145=20x

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