Sealing Company manufactures only one product that is available in both a Deluxe model and a Regular model. The company has manufactured the Regular model for years and the Deluxe model was recently introduced. The company is concerned about the accuracy of its costing system because profits are declining since the Deluxe model was introduced.

Indirect production costs are assigned to the products using direct labor hours. For the current year, the company estimates $2,000,000 of indirect production costs and 40,000 direct labor hours. They expect to produce 5,000 units of the Deluxe model and 40,000 units of the Regular model. The Deluxe model requires 1.6 hours of direct labor time per unit and the Regular model requires 0.8 hours. Other costs are as follows:

Costs Deluxe Model Regular Model

Direct materials $150 $112

Direct labor $16 $8

Assume the company's indirect production costs can be traced to four activities with the following cost drivers:

Activity (Cost Driver) Costs

Purchase orders (number of purchase orders) $84,000

Rework orders (number of rework orders) $216,000

Product testing (number of tests) $450,000

Machining (number of machine hours) $1,250,000

Deluxe Regular

Cost Drivers Model Model

Number of purchase orders 400 600

Number of rework orders 200 600

Number of tests 4,000 6,000

Number of machine hours 20,000 30,000

Instructions:

1. Assume direct labor hours are the only cost-allocation base. What is the cost to manufacture one unit of each model? (3 marks)
2. Assume the activity-based costing method is used. What is the cost to manufacture one unit of each model? (5 marks)
3. Based on the results obtained from the activity-based costing method, what are the implications for pricing policy for the two models? (2 marks)