Question
Seans Company produces sound systems for cars and sells them to automotive manufacturers for R1000 each. Full capacity is 20 000 systems per month, but
Seans Company produces sound systems for cars and sells them to automotive manufacturers for R1000 each. Full capacity is 20 000 systems per month, but it is currently producing 18 000 systems per month for its regular customers. The company reports the following monthly results:
Per unit | Total | |
R | R | |
Revenue | 100 | 1 800 000 |
Manufacturing costs: Direct materials Direct labour Variable overhead Fixed overhead Selling expenses: Variable Fixed | 25 10 22 3 19 2 | 450 000 180 000 396 000 54 000 342 000 36 000 |
Total costs | 81 | 1 458 000 |
Operating income | 19 | 342 000 |
Seans’ manager, Gayton Brookes, receives a call regarding a one-time special order. Toyota Automotive needs 2 000 systems and will pay R65 per system. Seans will incur no selling costs for the special order.
Required:
1.1 Should Brookes accept this one-time special order? How much would the operating income be if Seans did accept Toyota’s order?
1.2 Toyota’s manager calls again: They’ve run some new calculations, and they really need 2 500 systems at the same R65 price. It will have to be an all-or-nothing deal. Brookes thinks, “Now they’re pushing it… Toyota’s order will displace some of the volume we sell to our regular customers who are a lot more profitable for us”. Assuming that Seans’ regular customer relationships will not suffer due to a small one-time volume reduction, and based on financial considerations alone, what should Brookes do? Provide specific calculations and explain your reasoning.
1.3 Assuming that Seans’ regular customer relationships will not suffer due to a small one-time volume reduction, up to what volume is Seans better off supplying to Toyota at a selling price of R65?
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