Section 3.9 of our textbook defines conspicuous consumptionas "The purchase of goods or services to publicly display one's social and economic status." The book adds: "The term 'conspicuous consumption' was coined by economist Thorstein Veblen (1857-1929) in his book Theory of the Leisure Class. At the time, he was describing the habits only of the upper classes. But increasing disposable income during the twentieth century means the term is now applied to anyone who ostentatiously consumes expensive goods and services as a public display of wealth."

Describe an example from your own life where you believe that you, someone you know, or someone you have encountered engaged in conspicuous consumption. If you do not want to use a personal example, you can post a short video clip that you think demonstrates conspicuous consumption. Explain why you would define this instance specifically as the conspicuousform of consumption, not just ordinary consumption.

Which brands do people most commonly use for conspicuous consumption? Why do people use these brands, and how do these companies use advertisingto encourage conspicuous consumption of their products?