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III Verizon 55"" 6128 PM 'P" 0' >3 94% 3 94% X Homework Chapter 10 Marketing Metrics 1... While some stores kept the current price. other stores were randomly placed into 4 different test markets (labeled A. B. C. and D). Stores in test markett increased bubble tea prices by $1. test market B increased prices by 352. test market C by $3. and test marl-tel D by $4 (that's some expensive bubble tea!). after running this pricing experiment for 6 months. you are new ready to analyze the results and answer an important marketing question: Whit price should be the national price your company charges for bubble tea. assumlng the peel is to mexlmize total revenue? Avg. Monthly Bubble Tea Store Sales Price per Bubble Tea Current price 1 10 $2.00 Test Market A 90 $3.00 Test Market B T0 $4.00 lest Market 50 $5.00 Test Market D 30 $6.00 Price per Bubble Tea Price Elasticity of Demand Interpret Price Elasticity Cu rrenl price . . unit elastic inelastic elastic Test Market A price $3.00 Test Market B price $4.00 Test Market C price $500 Test Market D price $6.00 Page 1 of 1