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Currency Exercise Team Use the following exchange rates for this exercise (note that each table will give slightly different answers due to rounding. Either answer will be considered correct): Foreign Terms - 1 US$ (Base) equals: US Terms - 1 unit of foreign currency (Base) equals: 2016 2020 2016 2020 0.62 0.60 $1.61 $1.67 0.70 0.73 $1.43 $1.37 KES KES 75 KES 85 KES $0.0133 $0.0117 KRW KRW 1,152 KRW 1,055 KRW $0.00087 $0.00095 You are the director of international operations for a Multi-National technology company headquartered in the United States. In 2016 you developed a five-year marketing plan (2016 through 2020) for laptop computers in the UK, Continental Europe (i.e. France/Germany/Spain, etc.), Kenya and South Korea. Your annual marketing budget is funded in US dollars but was established in local currency in 2016 at the following amounts per year: United Kingdom (British Pounds - ) 4,000,000 Europe (Euros - ) 3,000,000 Kenya (Kenya Shillings - KES) 80,000,000 South Korea (South-Korean Won - KRW) 4,000,000,000 1. What were your marketing budgets in 2016 expressed in US$? In 2016 US$ Marketing Budgets UK Continental Europe Kenya South Korea 2. What are your marketing budgets in 2020 expressed in US$? In 2020 US$ Marketing Budgets UK Continental Europe Kenya South Korea 3. Calculate the actual exchange rate exposure for 2020 vs. 2016. In other words, how did the exchange rates affect the total amount that the corporate headquarters must fund in US$ for marketing in 2020 vs. 2016? 4. What could have been done between 2016 and 2020 to maintain the budgeted marketing spend in each country on a US$ basis and eliminate the exchange rate risk