Select a high$-$involvement product of your choice $($Chosen: car$)$

Identify the needs that the product satisfies.

Analyze economic and demographic trends and the social and cultural demographic trends influencing the selected product's demand.

Select a target market.

Identify the profile of the target market.

Identify and analyze the attitudes of the target market towards the development.

Analyze how the consumer will recognize the need for development and what will motivate him to seek satisfaction with the market.

Analyze how the consumer will recognize the need for the product.

Outline and explain the buying decision process you expect the target market to use.