Select a specific company that conducts operations globally. Locate two examples of their marketing in two different nations/cultures and analyze the differences based on the chapter content.

Select a company not previously discussed in this thread and state its name in the first line of your post, so class members know which firm that you are analyzing (e.g., McDonald’s will customize a few menu options to suit prevailing vegetarian demand in India).

Utilize course terminology, concepts, theories, and cite relevant data & statistics in your analysis.

Support your response with data/stats/information from the following: Wall Street Journal, Economist, Forbes, Fortune, other respected quality sources.

The last line of each Discussion post should cite your resource(s) employing a standardized format (ex. Wall Street Journal, Name of specific article, July 2016).