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Select a well-known automobile manufacturer and analyze its strategic growth initiatives using the Ansoff Matrix. Investigate how the company has applied the matrix to expand
Select a well-known automobile manufacturer and analyze its strategic growth initiatives using the Ansoff Matrix. Investigate how the company has applied the matrix to expand its market presence and product offerings. Discuss the specific advantages and challenges associated with each growth strategy, such as market penetration, market development, product development, and diversification. Provide insights into the company's strategic decision-making and its implications for the automotive industry.
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