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Select any industry and conduct a Google search for companies within that industry. Identify one company with poor ratings and identify the root causes of
- Select any industry and conduct a Google search for companies within that industry.
- Identify one company with poor ratings and identify the root causes of those poor ratings.
- Discuss how this affects the brand's image.
- As a reputation manager, what are three recommendations that you would make to improve the company's brand and reputation?
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Cost Management Measuring Monitoring And Motivating Performance
Authors: Leslie G. Eldenburg, Susan K. Wolcott
2nd Edition
978-0-470-7694, 0470769424, 978-0470769423
