1. Select any Multinational company and explain the following based on International Trade Research and Analysis:

(2 Marks each)

1. Examine in detail for the selected company importance of research plan for entering a new international market or positioning a new product/services.
2. Explain in detail selected companys secondary data platform that matches quantitative requirements for data collection, recording, processing, analysis and evaluation.
3. Explain in detail selected companys primary data platform that matches qualitative requirements for data collection, recording, processing, analysis and evaluation.
4. Explain in detail the importance timelines and budgets for the selected company to make sure it meets/matches research objectives effectively and efficiently.
5. Explain in detail the importance of economic, cultural/lifestyle and political-legal data collection, analysis and conclusions that can draw both market intelligence and competitive intelligence.
   • Each question need to be attempted on words in at least 2 paragraphs