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Select Coffee Company (SCC) is a distributor and processor of different blends of coffee. The company buys coffee beans from around the world and roasts,

Select Coffee Company (SCC) is a distributor and processor of different blends of coffee. The company buys coffee beans from around the world and roasts, blends, and packages them for resale. SCC has 15 different coffees that it offers to gourmet shops in one-pound bags. The major cost is raw materials; however, there is a substantial amount of manufacturing overhead in the predominantly automated roasting and packing process. The company uses relatively little direct labor.

Some of the coffees are very popular and sell in large volumes, while a few of the newer blends have very low volumes. SCC prices its coffee at full product cost, including allocated overhead, plus a markup of 30%. The company competes primarily on quality, but customers are somewhat price-conscious as well.

Data for the 2021 budget include manufacturing overhead of $4,500,000, which has traditionally been allocated to products based on budgeted direct labor cost. The budget for direct labor cost for 2021 is $1,000,000. Budgeted direct raw material (mostly coffee beans) costs total $6,000,000.

The expected material and labor costs for one pound for two of the company's products are as follows:

Kenyan Sumatra
Direct material $3.20 $4.20
Direct labor $0.50 $0.50

SCC's controller believes that the direct-labor based product costing system is providing misleading cost information. She has developed an analysis of 2021's manufacturing costs as below:

Activity Cost driver Budgeted Activity Budgeted cost
Purchasing Purchase orders 1,737 $868,500
Material handling Setups 2,700 1,080,000
Quality control Batches 1080 216,000
Roasting Roasting hours 144,150 1,441,500
Blending Blending hours 50,400 504,000
Packaging Packaging hours 39,000 390,000
Total manufacturing overhead cost $4,500,000

Data regarding the 2021 production of Kenyan and Sumatra Coffees are shown below:

Kenyan Sumatra
Budgeted Sales (pounds) 2000 100,000
Number of batches 4 10
Setups 12 30
Purchase orders 4 4
Roasting time (hours) 20 1000
Blending time (hours) 10 500
Packaging time (hours) 2 100

a)Using the company's current direct-labor based product-costing system:

  1. Determine the company's predetermined overhead rate using direct-labor cost as the cost driver.
  2. Determine the full product costs and selling prices of one pound of Kenyan and one pound of Sumatra Coffee.

b) Using an activity-based costing approach based on information provided, determine the full product costs and selling prices of one pound of Kenyan and one pound of Sumatra Coffee.

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