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Select five of your favorite sport venues, and trace the history of the naming rights for that venue (i.e., length and dollar amount of the

Select five of your favorite sport venues, and trace the history of the naming rights for that venue (i.e., length and dollar amount of the contract). Has the value of these naming rights deals continued to increase? In your opinion, will they continue to increase?

Compare the current naming rights deals of the five venues you selected. Why are they so different?

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1 Madison Square Garden New York City USA History Originally opened in 1879 Madison Square Garden has undergone several renovations and relocations The current venue often referred to as The Garden op... blur-text-image

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