Service companies sell an experience. Perform an Internet search for Customer Service Hall of Fame. Be sure to cite your references.

Briefly tell us about your approach to your research.

Analyze the companies that top the hall-of-fame list. What do they do that makes them great service companies?

Now review the methodology used in the survey you found. You may have to do a bit more research to find this. How robust or trustworthy is the methodology? What do you like? What would you do differently?

Now look at the customer service hall of shame or worst list. Do you see any surprises here?

Please organize your post with the following headers. Be sure to answer the above questions under each section.

Approach to Research

Creating Great Service Analysis

Methodology Analysis

Thoughts on Bad Service

References