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Service quality can be measured for the purpose of under standing customer perceptions of service quality. List and explain the five measurable aspects that make-up

Service quality can be measured for the purpose of under

standing customer perceptions of service quality. List and explain the five measurable aspects that make-up service quality.

(Of the five aspects, one is the most critical aspect needed to deliver satisfactory levels of service. Which aspect is this and why is it the most critical?)

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