Services are intangible. “Tourism marketers sell experiences, and tourists take away memories”. In the first instance unpack this statement and explain it. In doing so link it to services, specifically the intangibility of services. Then pick one of the States or Territories in Australia, and using its DMO as your starting point, identify and describe the types of tourism experiences being sold in that State or Territory. Lastly provide a ‘mind map’ of the type of memories interstate tourists returning home are likely to have in their brains with QLD or NT