shein

luestion 1: ashion brands apps such as Asos, Shein, Zara, etc. are widely used for online lothes purchasing. In this homework, you should choose a popular fashion rand application and analyze its interactivity and UX design. istructions: 1. Pick a popular fashion brand (Examples are provided above) and discuss the following: a. Identify and discuss the target audience for the application. b. What are all the functionalities provided by the app? 2. Choose a smartphone version of your particular application and analyze its interaction and UX design. a. How does this application interact with the user to perform all the main functionalities you listed (in the point 1.b)? For each function discuss the following: - Design principles behind each main function. - Annotated screenshots to illustrate. - Interface types used. - Reasons behind the main design decisions in this function. b. What are the main pain points when using this app? - Pain points are problems that occur at the different levels of the customer experience: interaction level, customerjourney level, or relationship level