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Shelly, a branding expert, has recently been hired by a food processing company to make the company more attractive to job seekers. If Shelly were
Shelly, a branding expert, has recently been hired by a food processing company to make the company more attractive to job seekers. If Shelly were to take inspiration from Shaunda Zilich to give a facelift to the company's recruiting program, which of the following is she most likely to do? a. She will not suggest speaking to applicants about the company's culture, goals, and mission, as that would be hard selling. b. She will not mingle marketing and HR. c. She will encourage using a company-oriented approach during interviews. d. She will suggest highlighting corporate sustainability and social responsibility to potential employees
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