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Sherene Nili manages a company that produces wedding gowns. She produces both a custom product that is made to order and a standard product that
Sherene Nili manages a company that produces wedding gowns. She produces both a custom product that is made to order and a standard product that is sold in bridal salons. Her accountant prepared the following forecasted income statement for March, which is a busy month.
Custom Dresses
Standard Dresses
Total
Number of dresses
Sales revenue
$
$
$
Materials
$
$
$
Labor
Machine depreciation
Rent
Heat and light
Other production costs
Marketing and administration
Total costs
$
Operating profit
$
Ms Nili already has orders for the custom dresses reflected in the March forecasted income statement. The depreciation charges are for machines used in the respective product lines. Machines depreciate at the rate of $ per hour based on hours used, so these are variable costs. In March, cutting and sewing machines are expected to operate for hours, of which hours will be used to make custom dresses. The rent is for the building space, which has been leased for several years at $ per month. The rent, heat, and light are allocated to the product lines based on the amount of floor space occupied.
A valued customer, who is a wedding consultant, has asked Ms Nili for a special favor. This customer has a client who wants to get married in early April. Ms Nilis company is working at capacity and would have to give up some other business to make this dress. She cant renege on custom orders already agreed to but she can reduce the number of standard dresses produced in March to Ms Nili would lose permanently the opportunity to make up the lost production of standard dresses because she has no unused capacity for the foreseeable future. The customer is willing to pay $ for the special order. Materials and labor for the order will cost $ and $ respectively. The special order would require hours of machine time. Ms Nilis company would save hours of machine time from the standard dress business given up Rent, heat and light, and other production costs would not be affected by the special order.
Required
aShould Ms Nili take the order? Explain your answer.
bWhat is the minimum price Ms Nili should accept to take the special order?
cWhat are the other factors, if any, besides price that she should consider?
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