Question
Sherman Marketing has a large client in the restaurant industry. Given the restrictions due to the Covid 19 Pandemic, revenue is down for this client.
Sherman Marketing has a large client in the restaurant industry. Given the restrictions due to the Covid 19 Pandemic, revenue is down for this client. They are asking for a new advertising plan to turn around the losses. You have given this task to your best team. The team consists of 4 long standing members: Amy, Bob, Cara, and Donovan. The team has worked together for nearly a decade, is a top performing team, and has little if any direct supervision from management. As with many companies, the team members are all working from home and meet via zoom as needed. When you scheduled a meeting to go over the new assignment, only Amy and Bob were in attendance. The others replied that they had family conflicts with online schooling for their kids and would catch up via email later with Amy and Bob. Amy and Bob seem fine with this and said that they are used to meeting as only two with the others on email exclusively.
1. Evaluate the team using the Place-Time Model of Social Interaction. Consider both their long tenure and more recent interactions. 2. As the leader of this virtual team, what skills will you need to help them be successful?
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