Shlomo Benartzi, a renowned behavioral economist, explores the inexplicabilities that surround our inability to think of saving as a process occurring in the present. He points out that self-control is not a problem in the future [] its only a problem now when the chocolate is next to us. Benartzi is a professional who is dedicated toward building a world where people can learn to manage their money in a better way.

Watch the talk at the link below and for the discussion, consider how these ideas might be utilized by you for personal benefit, as well as how corporations can use this concept for achieving their goals of financial management.