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Shonrock International is considering a significant expansion to its product line. The sales force is excited about the opportunities that the new products will bring.

Shonrock International is considering a significant expansion to its product line. The sales force is excited about the opportunities that the new products will bring. The new products are a significant step up in quality above the companys current offerings, but offer a complementary fit to its existing product line. Richard Farley, senior production department manager, is very excited about the high-tech new equipment that will have to be acquired to produce the new products. Donna Beson, the companys CFO, has provided the following projections based on results with and without the new products.

Without New Products With New Products
Sales revenue $10,000,000 $16,000,000
Net income $500,000 $960,000
Average total assets $5,000,000 $12,000,000

(a) Compute the companys return on assets, profit margin, and asset turnover, both with and without the new product line.(Round answers to 0 decimal place, e.g. 2% and asset turnover to 1 decimal places e.g. 6.2)

Without new products With new products
The companys return on assets % %
The companys profit margin % %
The companys asset turnover

------> the box above is a little off... Calculate the company's return on assets, profit margin, and companys asset turnover WITH and WITHOUT new products

(6 calculations)

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