Short reading: You are the American Country Manager who has just been put in charge of entering the Chinese market for your company, Richfield, Minnesota-based Toro. This means the company wants to start selling its main product, lawn mowers, to Chinese customers in China.Let's assume that Toro currently does not sell its products in China at all, but may make some parts or engines there.Assume that all four market entry options are open to you.

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#1) How would recommend entering China?What are the three most important things that put in place before making any substantial investment in entering the Chinese market?