SIT50422 Diploma of Hospitality Management SIRXOSM004 Analyse performance of social media and online business toolsAssessment Task 2 - Skills Test This assessment task requires you to use analytics tools to collect and analyse data on the performance of an organisation's social media and online presence. During the completion of this assessment task, you are required to complete the following activities: Activity 1: Identify analytics tools and functions. Activity 2: Collect, analyse, evaluate data and report on analysis and evaluation conducted