SITUATION: FedEx is one of the world's largest express transportation companies that can provide fast and reliable delivery service throughout the United States and in more than 220 countries. With the global aviation and land transport network, FedEx is able to deliver time-critical shipments within the possibly shortest time and ensure on-time delivery. In a survey made by "Fortune" magazine in March 2014, FedEx was selected as one of World's Most Admired Companies, ranked eighth, and ranked first in the transportation industry at the same time So successful is the enterprise today, however, in the early seventies of last century, FedEx suffered a huge crisis due to poor management. Faced with the crisis, Chairman Fred Smith made every effort to develop the market for customers. More importantly, he took a series of measures to set up their own corporate culture to enhance their cohesion and sense of responsibility Therefore, Chairman Fred Smith reversed the crisis situation ultimately, and led the company embarked on a path of rapid growth and expansion. Now, please answer the questions: What measures had FedEx taken in motivating staffs and enhancing their cohesion? What effects had these measures achieved? TASKS: Assignment Tasks: Criteria: ask1.Understand the different perspectives in occupational psychology, assess the contribution of a scientific approach 1) & P(2.2) & P(23 Task2. Analyze the differences of staff psychologies between traditional companies and modem companies. ask3. How does a manager of a moden company use 1) &P(3.2) & P(3.3)