Size of clty 0.1 ?0 30 [a] WhiCh site should he select? {b} Jackson just raised its incentive package, and the new score is 25. Why does not this impact your decision in part [a]? 1 Northeastern Insurance Company is considering opening an office in the U5. The two cities under consideration are Philadelphia and New York. The factor ratings {higher scores are better] for the two cities are given in the following table. In which city should Northeastern locate? Factor Weight Philadelphia New York Customer convenience 0.25 Ir'D 80 Bank accessibility 0.20 40 90 Computer support 0.20 85 25 Rental costs 0.15 90 55 Labor costs 0.10 80 50 Taxes 0.10 90 50 8. Marilyn Helm Retailers is attempting to decide on a location for a new retail outlet At the moment, the firm has three alternatives - stay where it is but enlarge the facility; locate along the main street in nearby Newbury: or locate in a new shopping mall in Hyde Park. The company has selected the four factors listed in the following table as the basis for evaluation and has assigned weights as shown: Factor Factor Description Weight mm 2 Community growth potential 0.15 3 Availability of public transpo rtation 0.20 4 Labor availability, attitude, and cost 0.35 Helm has rated each location for each factor, on a 100-point basis. These ratings are given below: Location W '1 40 50 2 20 20 30 3 30 60 50 4 BO 50 50 [a] What should Helm do? {b} A new subway station is scheduled to open across the street from the present location in about a mo nth, so its third factor score should be raised to 40. How does this change our answer? 9. A location analysis for Cook Controls, a small manufacturer of parts for high-technology cable system s, has been narrowed down to four locations. Cook will need to train assemblers, testers, and robotics maintainers in local training centers. Lori Cook, the president, has asked each potential site to offer training programs, tax breaks, and other industrial incentives. The critical