Skills shortage According to Venter, there is a broad shortage of skills in Africa in the aviation industry and it is expected to get worse over the next few years as many skilled technicians start to retire. That is why Comair sees a market for creating these skills at its academy. There is already a lot of interest from international companies operating in SA. As for its flight operations, Comair plans to stick to what it currently offers until the economy improves. Asked about his view on the situation at state-owned airlines SAA and SA Express, Venter said these airlines have hard challenges ahead. "It seems as if people internally at these airlines do not want to see change as they benefit from the way things are. There are also constraints from government's side," said Venter. "To make the state-owned airlines more efficient might mean losing jobs, something which will not go down well during an election year. And I cannot see that combining the two state-owned airlines will make any difference." In his view, it is the sentiment about SA as a country and the problems at the state-owned airlines which negatively impact investment in the country's airline industry. This despite Comair showing 72 years of profits. Source: https://www.fin24.com/Companies/Industrial/comair-flies-high-after-efficiency-strategy-pays-off-20180918 Answer ALL the questions in this section. Question 1 1.1 Critically evaluate Comair's business model. (15 marks) 1.2 Visit the Comair's website and critically evaluate their vision statement. (10 marks) Question 2 (25 Marks) Part of the leadership task in mobilizing organizational energy behind the drive for good strategy execution entails nurturing a results-oriented work climate, where performance standards are high and a spirit of achievement is pervasive. Discuss the leadership actions and responsibilities of strategic leadership that the CEO, Erik Venter at Comair could utilise to successfully lead the effort in strategy execution. Question 3 With reference to the article, discuss the factors that are driving changes in the South African airline industry. (25 Marks) Question 4 (25 Marks) Based on the above article, use the resource based view (RBV) to conduct an internal analysis for Comair. Answer ALL the questions in this section. Question 1 1.1 Critically evaluate Comair's business model. (15 marks) 1.2 Visit the Comair's website and critically evaluate their vision statement. (10 marks) Question 2 (25 Marks) Part of the leadership task in mobilizing organizational energy behind the drive for good strategy execution entails nurturing a results-oriented work climate, where performance standards are high and a spirit of achievement is pervasive. Discuss the leadership actions and responsibilities of strategic leadership that the CEO, Erik Venter at Comair could utilise to successfully lead the effort in strategy execution. Question 3 With reference to the article, discuss the factors that are driving changes in the South African airline industry. (25 Marks) Question 4 (25 Marks) Based on the above article, use the resource based view (RBV) to conduct an internal analysis for Comair. Number Question FORMATIVE ASSESSMENT 1 1 Question 1 Guidelines An evaluation of business model in terms of: Marks Allocation 25 key components of the company's business approach 2 Critically evaluate Comair's business model. how (and why) revenues will be generated 15 explains why the strategy should be successful in delivering value the appropriateness of the company's chosen strategy 3 Visit the Comair's website and critically evaluate their vision statement. 4 Question 2 Visit the website and extract the vision statement and evaluate it based on the do's and don'ts of vision statement 10 What are Comair's effective elements in the vision statement What are the shortcomings A discussion on leadership actions and responsibilities that enables strategy execution 25 5 Question 3 A discussion on any five factors that drive change in the SA airline industry with clear and appropriate application to the South African airline industry. 25 A discussion on the Comair's resources based on RBV is expected Brief explanation of RBV 6 Question 4 Resources discussed 25 Appropriate application of each resource to the case is required.