Small Business Development:

For our final course assignment, you will create a small business marketing plan, including content associated with this course to support your successful planning and incorporation of a proactive marketing plan. In this plan, the following must be included:

Small business name and details associated with its purpose (What product/service does it provide? Where will it be opened? What is the anticipated target consumer?, What is the start-up plan for this business?, What are the short-term and long-term goals of this business, etc)

Describe the fundamental principles of market planning related to small business owners. Identify potential risks associated with this business development (describing at least four risks)

Develop a plan for addressing potential risks, including references to market research, product development, and the impacts of how you choose to market said product/business. When developing your plan, including its impact on consumers, employees, products, and finances. For each risk, determine the type of risk, its impact on the business, and a plan to support overcoming this risk by utilizing marking strategies, including costs of the plan on the company.

Include resources from the course text or other resources to identify the components of marketing and how it is measured in relation to business growth.

Grading Rubric for Final assignment (35% of your final grade).

Please Solve at your earliest and get thumbs up.

Criteria	Advanced (3)	Proficient (2)	Novice (1)	Points
Timeliness	Assignment is posted on time.	N/A	N/A	___/3
Description of business	Student provides a clear and detailed description of his/her business idea, including a description of its development, products/service provided, location, consumer, start-up plan, and short/long term goals	Student provided a description of his/her business idea, including a response to each question in the assignment description. Ideas are not fully developed to provide a clear picture of the businesss short/long goals.	Student provides a brief description of his/her business idea, including responses to some of the questions asked in the assignment description. Description does not provide a clear picture of the purpose of the business and its short/long term goals.	___/3
Description of fundamental principles of market planning (outcome 1)	Student provides a clear, detailed description of fundamental principles of market planning, referencing course text	Student provides a clear description of fundamental principles of market planning	Student provides a vague description of fundamental principles of market planning	___/3
Description of potential risks, including references to risk control, marketing techniques, and the impacts of marketing options (outcome 2)	Student includes at least four risks with well-developed descriptions of each risk and uses course text to categorize that risk.	Student includes at least three risks with well-developed descriptions of each risk and uses course text to categorize that risk.	Student includes at least two risks with descriptions of each risk and uses course text to categorize that risk.	___/3
Plan to address each risk, including components of how marketing can help overcome said risks (outcome 3)	Student includes a detailed plan, using course text and/or additional resources, to address each of the four risks identified. Student includes the components of each risk and how marketing can provide value.	Student includes a detailed plan, using course text and/or additional resources, to address each of the risks identified.	Student includes a plan to address each of the risks identified.	___/3
Impact of that plan on the business	Student provides a clear and detailed description of his/her marketing plan on the business, including positive and negative impact. Student references course text or other resources to support his/her impact description.	Student provides a clear and detailed description of the impact of his/her marketing plan on the business, including positive and negative impact.	Student provides a description of the impact of his/her risk plan on the business.	___/3
Inclusiveness of marketing concepts relevant in the plan development	Student provides detailed connections between marketing risks and strategies, using the course text to support his/her response.	Student provides detailed connections between marketing risks and strategies.	Student vaguely connects detailed connections between marketing risks and strategies.	___/3
Writing Style and Composition	Assignment is well written with no spelling/grammar errors	Assignment includes less than three spelling/grammar errors	Assignment includes five or less spelling/grammar errors	___/3
				Total: ___/24

Plz solve as soon as possible to get thumbs up.