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Smith describes 12 Principles of Effective Media Relations in Appendix F and we heard feedback from 11 reporters in Ungraded Assignment #9 . Briefly outlince

Smith describes 12 Principles of Effective Media Relations in Appendix F and we heard feedback from 11 reporters in Ungraded Assignment #9 . Briefly outlince and discuss two or more effective approaches/best practices for media relations. Be sure to explain how the the points you raise relate to strategic communications

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