Snow Paradise Inc. operates a Rocky Mountain ski resort. The company is planning its att ticket pricing for the coming ski season. Investors would like to earn a 15% return on the company's $100 million of assets. The company incurs primarily fixed costs to groom the runs and operate the lifts Snow Paradise projects fixed costs to be $33,750,000 for the ski season. The resort serves 750,000 skiers and snowboarders each season. Variable costs are $10 per quest. The resort had such a favorable reputation among skiers and snowboarders that it had some control over the int ticket prices Assume that Snow Paradise's reputation has diminished and other resorts in the vicinity are charging only $65 per litt ticket. Snow Paradise has become a price taker and won't be able to charge more than its competitors. At the market price, Snow Paradise's managers believe they will ste serve 750,000 skiers and snowboarders each season Read the requirements