Question
Snow resorts are highly dependent on seasonal weather and suffer from low visitations during off-ski seasons. Discuss strategies on how ski resorts can manage demand
Snow resorts are highly dependent on seasonal weather and suffer from low visitations during off-ski seasons. Discuss strategies on how ski resorts can manage demand during non-snow seasons. What strategies / activities can be used to stimulate demand during non-snow seasons.
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Answer Managing demand during nonsnow seasons is crucial for ski resorts to maintain profitability and sustain their operations yearround Here are som...
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Global Strategy
Authors: Mike W. Peng
5th Edition
0357512367, 978-0357512364
