Social marketing emphasizes social responsibilities and suggests that to support long $-$ term success, the company should develop a marketing strategy to deliver values to customers in order to retain and improve both customers and the well$-$ being of the company better than its competitors. Social marketing concept is based upon

i$)$large target market with active buyers

ii$)$ customer satisfaction and customer welfare

iii$)$ realization of maximum profit through service of society

iv$)$ global strategy is focused on the

customer

i$,$iii,iv only

i$,$ii$,$iii only

ii$,$iii,iv only

i$,$ii$,$iii,iv