Some businesses actively work to make it clear that the business owners are devoutly religious (two fast food restaurants come to mind: In-n-Out Burger, which puts Bible verses on cups and plates, and Chik Fil A - which goes so far as to be closed on Sundays). For this question, let's specifically look at devoutly Christian businesses, for whom both Heaven and Hell are possible afterlife outcomes. Explain how the bold proclamation of their Christianity might be a strategic move for these businesses, especially to customers who fear dishonesty in commercial Transaction